Zenith has announced the appointment of Vikki Pearce to the role of Head of Digital in Melbourne. Pearce will be responsible for operationalising the company’s digital vision, providing strategic thought leadership,...
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Global telecoms adspend to return to 2019 levels of spending in 2022 Digital advertising will be the only channel to grow between 2019 and 2023 India and Russia to lead adspend...
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Zenith Sydney today announced the appointment of Laura Boatman to the role of Head of Digital, charged with providing strategic leadership in product development and process; while contributing to the continued...
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Continued social distancing will limit recovery in beauty advertising to 1.7% in 2021 ZENITH Business Intelligence – Beauty and Personal Luxury Growth in beauty and personal luxury advertising will remain below...
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SBS has expanded its eight-year relationship with Zenith, appointing the agency to handle its performance media account following a competitive pitch. Zenith will focus on leveraging the broadcaster’s first party data...
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Ecommerce and video fuel faster-than-expected recovery in global adspend Adspend is now forecast to shrink 7.5% in 2020, compared to July’s 9.1% forecast The pivot to ecommerce will drive 1.4% growth...
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The average person will spend 100 minutes each day watching online video in 2021, up from 84 minutes this year, according to Zenith’s Online Video Forecasts 2019* report, published today. That’s...
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Zenith Australia CEO, Nickie Scriven, today announced the promotion of Joshua Lee to the new role of National Head of Digital & Data. Effective immediately, Lee has been elevated from his...
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Auto adspend to fall more than twice as fast as the market • Automotive advertising will shrink 21% in 2020, compared to 9% for the ad market as a whole •...
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