Coronavirus crisis accelerates shift to digital advertising as market share exceeds 50% for the first time • Global adspend forecast to...
Read moreThe YMCA in Australia, recently rebranded as the Y, has appointed Zenith to manage its media account. The announcement coincides with...
Read moreOur Industry Profile takes a look at some of the professionals working across the advertising, adtech, marketing and media sector in...
Read moreZenith Australia CEO, Nickie Scriven, today announced the promotion of the agency’s Melbourne General Manager, Megan Kay, to the new role...
Read moreAlthough as internet ad market matures, growth projected to slow from 17% to 9% a year Internet advertising will account for...
Read more• While programmatic continues to rise, its adspend growth is slowing due to industry challenges of privacy and supply-chain that must...
Read moreZenith CEO, Nickie Scriven, yesterday hosted a panel discussion in Sydney exploring what brands can do to make the most out...
Read moreOnline brand building compensates for declining TV and magazine audiences • Beauty adspend to strengthen throughout 2019-2021 after two years of...
Read moreIt’s not colouring in, it’s a craft By Nickie Scriven The organisers of Marketing Festival, due to be held in Prague...
Read moreThe average person will spend 100 minutes each day watching online video in 2021, up from 84 minutes this year, according...
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